Content marketing 101 for Attorneys: The Who, What, Where, When & Why of Blogs, Articles & Social Media
This USLAW sponsored webinar will help attorneys understand the concept of content marketing and how it can support the development of their practice by creating opportunities to increase their visibility, demonstrate their expertise, and build relationships with clients.
Speakers will discuss how attorneys can produce valuable content such as blogs, articles, and social media posts that are useful and relevant to their target audiences. They will also discuss how attorneys can plan and implement an effective content marketing strategy for their firm or practice.
Participants will come away with a solid understanding of the fundamentals and benefits of content marketing, and will hopefully have some ideas about how they can begin using a content marketing strategy themselves.